
Why Exhibition Visuals Need a Script
Verstack Studio
Exhibition
Nobody arrives at a stand at the beginning. They wander in during the middle of a loop, watch for about eleven seconds and decide whether to stay.
Every eleven seconds must stand alone
We write exhibition content as a series of self-contained statements rather than one long narrative, so any entry point still makes sense.
The loop still has an arc for the people who stay. It just never depends on them having seen the start.